budweiser

"morning after" designated driver campaign

A lot of designated driver campaigns show the events that transpire during the night out. 
We took a different approach: show the great morning after — a morning that wouldn't be possible without a designated driver.

CREDITS:
CCO: Ewan Paterson
CDs: Barry Burdiak & John Hayes 
ACD/ART DIRECTOR: Alex Zamiar
ACD/WRITER: Jonathan Richman
EXECUTIVE PRODUCER: Matt Green
PRODUCTION COMPANY: Cap Gun Collective
DIRECTOR: Alex Fendrich